App Store Assets

AI-generate the app icon, splash screen, listing copy, and screenshots for your iOS + Android submissions

App Store and Google Play submissions ask for two categories of assets: graphics (icon, splash screen, screenshots, hero images) and copy (app name, subtitle, description, keywords, promotional text). Hiveku generates all of them from a short brief — name, tagline, accent color — and saves the results into your project.

What gets generated

Asset	Format	Where it goes
App icon	1024×1024 PNG (Apple), adaptive icon (Android)	assets/icon.png + assets/adaptive-icon.png
Splash screen	1284×2778 PNG (Apple), splash with bg color (Android)	assets/splash.png + app.json splash block
App name	≤30 chars (Apple), ≤30 chars (Google)	Copied to clipboard for ASC + Play Console
Subtitle	≤30 chars (Apple only)	Copied to clipboard
Promotional text	≤170 chars (Apple, editable post-launch)	Copied to clipboard
Description	≤4000 chars	Copied to clipboard
Keywords	≤100 chars comma-separated (Apple)	Copied to clipboard
Short description	≤80 chars (Google only)	Copied to clipboard
Full description	≤4000 chars (Google only)	Copied to clipboard

The graphics save directly into your project’s assets/ folder and the next OTA Update or Build & Ship picks them up. The copy is meant to be pasted into ASC / Play Console manually (Hiveku doesn’t have direct write access to your store listings).

How to use it

1. Open the App Store Assets tab

   From your project nav. Only visible on Native Mobile projects.

2. Fill the brief

   Three fields:

   • App name (~3–5 words). This is what shows under the icon on the home screen and in the App Store search results.
   • Tagline (~1 sentence). Used as inspiration for subtitle and promotional text. Examples: “The fastest way to track expenses.” / “Mood journaling that learns about you.”
   • Accent color (hex picker). Drives the icon palette and splash background. Default is your project’s brand color if set elsewhere; otherwise Hiveku amber #F9A825.
3. Click Generate Assets

   Hiveku runs the request as a single API call. You get back:

   • The icon (rendered live)
   • The splash screen (rendered live)
   • All copy fields, each in a copy-to-clipboard box

   Generation takes ~30 seconds.

4. Approve or regenerate

   Each asset has a Regenerate button that re-runs with the same brief but fresh AI sampling. Useful when the icon style isn’t quite right — usually 2–3 regenerations land on something good.

5. Save to project

   Click Save assets. Hiveku writes the icon + splash files into builder_code_versions (replacing the placeholder assets/icon.png from the starter). Triggers file-sync, so the preview reflects the new icon within seconds.

6. Paste copy into store listings

   Open App Store Connect → your app → App Information. Paste each field. Same on Play Console → Main store listing. Hiveku doesn’t auto-fill these because Apple and Google require human submission to maintain content responsibility.

What the icon style looks like

The generator targets a modern flat / soft-shadow aesthetic — the dominant style in the App Store top charts (Notion, Linear, Cash App, Headspace, Robinhood). Concretely:

• Single-letter monogram or simple geometric mark
• Soft gradient using the accent color + a complementary tint
• Slight inner shadow for depth, no heavy 3D effects
• iOS-friendly rounded square mask (Apple applies the mask, but the icon is generated unmasked)

If you want something more illustrated or brand-specific, the Regenerate with style hint dropdown offers presets: Minimal, Illustrated, Photorealistic, Retro, Brand monogram. Each adjusts the underlying generation prompt.

What the copy looks like

The AI is tuned for the App Store voice — concise, benefit-led, action-verb opening:

App Name: TaskWise
Subtitle: Privacy-first task notes
Promo: Capture tasks faster than you can think. Locally encrypted. No cloud, no tracking.
Description (truncated):
  TaskWise turns the messiest day into 60 seconds of focused planning.
  Just type a thought; we organize. Tap a task; we remind you.
  
  • Lightning-fast capture — opens to a blank cursor in <1 second
  • Smart auto-tagging — recognizes projects, dates, people without setup
  • End-to-end encryption — your tasks stay on-device by default
  ...

Compare against an LLM left to its own devices, which produces:

TaskWise: A revolutionary task management application that leverages
cutting-edge AI technology to deliver an unparalleled productivity
experience for the modern professional.

The Hiveku generator avoids “revolutionary,” “leverages,” “cutting-edge,” and similar Apple-rejected language — these correlate with App Store Connect rejections under guideline 2.3.7 (“App descriptions should not include marketing-style language”).

Screenshots

Screenshots are not AI-generated — they’re real captures of your app. Use the Take screenshots button in the phone-frame preview:

1. Pick the device

   For iOS App Store, you need 6.7” (iPhone 15 Pro Max) screenshots minimum. For iPad apps, also 12.9” (iPad Pro). For Android, any Pixel-class device.

2. Navigate to the screen you want

   Sign in, get to the screen, dismiss any modal you don’t want captured.

3. Click capture

   The capture button on the preview toolbar saves a PNG to your downloads. The chrome (notch, status bar) is removed so it’s a clean app screenshot.

4. Repeat for 3-10 screens

   Apple allows up to 10 screenshots per device size. Use 3–5 well-chosen screens that tell a story: hero feature → social proof → results screen.

App Store Connect and Play Console expect you to upload these manually — neither Apple nor Google offers a programmatic upload that Hiveku could call without owning your developer account session, which we deliberately don’t.

Iterating on the brief

The generator stores your last brief in builder_project_settings, so you can reopen the App Store Assets tab months later, tweak the tagline, regenerate, and save without retyping everything. Each save creates a new version in the builder_code_versions history — old icons aren’t lost, you can roll back via the file history pane in the editor if a new icon is worse than the previous one.

Why we generate, not just suggest

A common alternative is “AI shows you 4 example icons, you pick one.” We tried that — it’s worse than direct generation. Reasons:

• Picking from 4 trains decision fatigue — by screenshot 6 your brain is mush
• Variation pressure — when the AI must show 4 distinct options, two are usually weird in ways nobody asked for
• The “saved” path is faster — a single generation + 1-2 regenerations beats picking + tweaking from 4

If you’d rather curate, the Regenerate button rolls a fresh option each time and you can keep regenerating until satisfied. Functionally equivalent, but you stay in flow.

Limitations

• No video preview generation — App Store accepts a 30-second app preview video. We don’t generate this; record one with QuickTime + iPhone or use Apple’s mirroring tool.
• No localization — currently English-only. The copy generator doesn’t yet output translated strings for non-US App Stores. On the roadmap once we have a target locale list from customers.
• Icon generation is single-shot — we don’t do “here’s a sketch, refine this exact mark.” If you have a logo from a designer, save it as assets/icon.png directly via the editor and skip the generator.

What’s next

Builds & Submissions

Get the binary that uses these assets to TestFlight + Play Console.

Phone-Frame Preview

Capture screenshots for App Store / Play Console submission.